Three Fail Proof Linking Strategies for Google SEO

Posted by Mohammed Meabed | Posted in Google | Posted on 11-03-2010

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In 2006, many SEO experts agreed that Google put about 60% of it’s emphasis of ranking any given web page on it’s links. In 2007 that number shot up to between 70% and 75%. Now, in the latter half of 2008 up to 85% of your Google ranking depends on how it’s linked. Or, more specifically, your success depends upon the quality and number of inbound links.

Google looks at everything from the “authority level” of the linked sites to their “PageRank” and even the IP class they use (Internet Protocol designation.) While we don’t have hours to get into every little detail, I have provided three simple surefire ways to get hundreds of top rate inbound links to any page or your site you wish. And this is the absolute fastest way to get on top of Google and stay there for the long haul. So, here we go…

Google SEO Linking Strategy One: Hire a blog reviewer.

Hiring a blogging pro is a fast way of getting the links you want. Here’s how it works… You are basically hiring a blog reviewer to chat up your Website. You set the tone of what is said and even give them acceptable working parameters to meet, such as the blog’s traffic rating, type of blog and overall popularity.

You can hire independent people from services like eLance.com, Guru.com or RentaCoder.com or you can use a service that specializes in blog reviewers for hire, like http://www.PayPerPost.com. Personally, I like PayPerPost because it’s their specialty and this is their “posties” livlihood, so they tend to do a great job. It’s extremely reliable and great for social networking but considerably slower and ultimately more expensive than the following methods if your goal is simply link building.

Google SEO Linking Strategy Two: Use article marketing focused on your site’s topic.

Offering free yet valuable content to the publishers, and ultimately readers, of blogs, newsletters and article directories is among the the fastest and most reliable ways to get high quality inbound links with minimal expense. But even more important to some is that if you share your expertise the right way, you will likely become a recognized expert in your field in no time.

People have filled entire books on the subject of article marketing so let me just hit the highlights here. This will be enough to get you started and help your name become trusted by both publishers and readers alike. Just remember these six simple guidelines…

1.) The article has to accomplish two things. First, it has to be 100% legitimate and not contain any inflated facts or sales pitches. And second it absolutely must present real value to the reader and the publisher. Don’t ever write an article just for your own sake. A solely self serving article will be immediately transparent to the publisher and to most readers. Most people understand you want something in return for sharing your knowledge and are very happy to oblige a mutually beneficial arrangement, such as a great article for a link back in your bio.

2.) Obey the rules of where you are submitting your work. This is extremely important! Don’t waste an editor or publisher’s time. Be sure to select the best, and most descriptive category possible for your submission.

3.) You can (and in my opinion, should) write in a casual, conversational style but be careful to spell check the article and review it for clarity before submitting it. Once you have written something, especially something with your name attached to it, it will be a representation of you.

4.) Make the article the appropriate length for what you have to say. Don’t drone on or cut it too short. Most article directories have guidelines about how long they like to see submissions. The same goes for newsletters. If you can’t find this info for the directory you like, sticking between 500 and 1,000 words is usually a safe bet and usually up to 1,250 is OK. If you have more to say, consider splitting it into multiple articles that deal with one specific topic each.

5.) Be brief in your bio section. If your article is well written and contains similar words to the keywords you want to be found for, 350 characters (or about 40 words) should be more than enough to tell a little about yourself, your services with one or two relevant keywords properly placed. Just be sure to use those keywords as anchor text when linking to the page that covers that keyword’s topic on your site. Many directories will let you have two links in the bio section and all allow at least one.

6.) And I saved the big one for last. Provide unique content to each article directory. No article or newsletter publisher wishes to have a bunch of duplicate content so carefully rephrase at least 30% to 35% of the article to make it unique. This will help both the publisher and the quality of your resulting inbound your links.

Big Tip: Writing dozens or even hundreds of article variations to eliminate duplicate content can take a great deal of time. Then manually submitting them to hundreds of directories takes even longer. A nice solution is using an article distribution service that allows you to enter slight variations to specific sections of your article and then combines them in unique ways to provide unique content for the search engines and readers. I am NOT talking about a system that creates robotic substitutions based on replacing similar words from a thesaurus. That produces junk. I’m talking about a system that allows you to submit your own text with alternate sentences or even whole paragraphs. This works amazingly well and can easily create over one thousand article variations based on about twenty extra minutes of your time when you submit your article. And of course, write as many variations of your bio as you can too.

One system that does a great job is available at http://www.SubmitYourArticle.us. They even review the article to ensure it is a good candidate for publication, which gives you advice from a professional editor for free. They do it to help protect their own reputation as well but the benefits to you are immeasurable.

Google SEO Linking Strategy Three: Use a three way linking system.

Google has discounted the use of straight reciprocal links to the point that many people feel they are not worth the time and effort to obtain. I still use them sparingly but I avoid reciprocal linking systems like the plague. Google hates them and they are so easy to detect that you might as well put a banner on your site saying “Hey Google, I use a link farm!”

Three way linking, however, is another story. Reciprocal linking is very easy to detect but 3 way links are altogether different. It works like this… Site 1 links to Site 2 and then Site 2 links to Site 3. And finally Site 3 links to Site 1, or even to another site in the chain. In short; every link is a true and verifiable one way inbound link.

If you are part of a group of similar sites, this is well worth doing. But if you need to build links quickly or don’t have the time to set this up yourself, you can use a service like 3 Way Linker (http://www.3WayLinker.com). It’s the ideal “set it and forget it” option and gives you full control over important aspects of linking.

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Google Finance – Excellent New Website for Financial Information

Posted by Mohammed Meabed | Posted in Google | Posted on 11-03-2010

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Google has gotten into the financial side of the web recently. Actually they have been in it for a while but it is still in Beta. Not to worry, it is still functional. Beta to Google is like 95% done to most companies. The only thing Beta means is that they are still coming up with new ideas and new ways to present the information easily to the average visitor.

One thing for sure is that Google will bring the strength of their search engine to Google Finance. I read an interview in SFO Magazine the other day and it mentioned that they will be trying to bring together stock market charts and news that possibly caused the move. This is done sometimes on other websites, but usually weeks later by someone writing an article on it. You can bet that Google wants it to be real time or as close to it as possible. This will make it easier for the novice to see that news and which type of news can make the markets move. This is especially visible with Currencies. There are between 4 to 8 news items a month that cause the Forex Markets to move suddenly.

Another cool thing that Google Finance is going to do is have much more information on OTC or Penny Stocks on the site. I can’t find it on there now but that’s one of the reasons they are still in Beta. Things come and go and come back better or easier. If it is true that will in itself be ground breaking. I don’t know of any of the major financial sites that even remotely have data and charting on Penny Stocks.

I like that the Euro and the U.S. Dollar information is right on the top right hand section. If you click on USD-Euro it will take you to a chart with News Items labeled A through Z on the chart itself. You can see that the news items moved the foreign currency market. I’ve always liked having that sort of information correlated, since it tends to be cyclical in currencies as I mentioned earlier. The chart is flexible also if you look at the bottom of the chart you can slide the viewer wider to show a longer time frame. Just another little neat item from Google.

All in all I look forward to Google Finance being completed and fully functional with all of the bells and whistles that Google has stated will be.

Check it out at http://finance.google.com/finance

 

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Why You Need to Optimize Your SEO Content for More Than Just Google

Posted by Mohammed Meabed | Posted in Google | Posted on 11-03-2010

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If you simply optimize your website SEO for Google, you could be missing out on a huge untapped number of potential visitors to your website. Although it’s true that Google is the leading search engine and accounts for over 70% of all search-related traffic, that doesn’t mean that you should start and end your website SEO at Google.

While there’s no denying the results and traffic that a professionally SEO-enhanced website will bring you, and that Google plays a large part of that, take the time to think about these figures. Sure, Google accounts for 70% of all search engine traffic – yet that leaves 30% unacounted for.

According to the latest figures from Internet World Stats, there are currently 1,458,632,361 Internet users around the world today. An incredible figure, and one that’s growing all the time. Now, take Google out of the equation and you’re left with 437,589,703 users – almost half a billion! Let’s say that only 20% of these users are business browsers – that’s still an incredible 87.5 million users.

Can your business afford to miss out on these web users simply because you’re concentrating on optimizing your website for Google? If you’re like the vast majority of businesses who can’t afford to miss out on this untapped goldmine, there are ways that you can ensure you have the best possible chance of capturing that untapped audience:

Use an expert content provider in SEO that can write for the different search engines

Purchase international domain names for your website – the Asian market in particular is about to explode and the international URL’s will help you in this market and others

Depending on the size of your company, set up localized blogs. Outsource writers if you need to – the extra cost will be worth it

Understand how the different search engines rank content and tailor different pages on your website for different search engines

 

Losing business through tougher trading or economical reasons is bad enough – losing business through easy-to-remedy optimization of your website’s content is worse. Making sure your SEO is truly search engine friendly is achievable and the best starting point is providing SEO content that is friends with more than just Google.

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The Basics of Using Google Adwords

Posted by Mohammed Meabed | Posted in Google | Posted on 11-03-2010

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Are you one of the people who’ve heard all of the hype about Google Adwords and you still don’t know exactly what they are? Don’t worry…you’re not alone. Many people are still yet to take advantage of the marketing phenomenon that is Google Adwords.  It’s not too late to get involved and make them work for you.

 

What is Google Adwords? Also known as pay-per-click advertising, Adwords is a revolutionary form of marketing that drives traffic to your website.  If you’ve ever used Google (and who hasn’t?) then you’ve seen Adwords. Whenever you do a search, the results that come up on the side of the page are advertisements. Business owners have set it up that their ad comes up on the side.

 

So why is Google Adwords better than traditional forms of marketing? It’s customizable to your budget and needs. The traffic is highly targeted. You pick which keywords that your ad will display for. When someone types that word into Google, your ad will appear. This eliminates people who don’t want what you have to offer. You also only pay when someone clicks on your ad. This means that they must take action to get to your site, also indicating that they are potential customers. You can also change your daily budget so that it won’t go over a certain level. You can start out with $5 per day or $100,000 per day.  It truly is a marketing program for everyone.

 

What can you use Adwords for?  There are many different successful applications. Regardless of whether you sell books, cameras, puzzles, or anything, Adwords can get you the traffic that you need. The best part is that it is highly targeted traffic. Let’s compare it to a traditional form of marketing. Say that you paid someone to put up a billboard for your company. You pay them a monthly fee regardless of what happens. 50,000 people per day might drive by and never call you or anything. On the other hand, if you do the same thing with Adwords, you wouldn’t pay a dime. If no one clicks on your ad, you’re not responsible for any costs. Then when someone does click on your ad, they’re usually curious about buying. This will benefit you with a high conversion rate and more money in your pocket.

 

If you’ve got a website or a product, one of the first things you should do is get a Google Adwords account. It’s free to set up and only takes a few minutes of your time. The time that you invest will be paid back to you tenfold.  Imagine driving hundreds or thousands of highly targeted visitors to your product’s webpage every single day. Don’t you think that at least a few of them are going to want what you have to offer? If they don’t, you might want to try a new product.

 

If you’d like to get all your Google ads for free, and easily drive targeted, ready to buy traffic to your website, simply visit www.NeverPayGoogle.com

 

 

 

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Google Chrome Vs Mozilla Firefox

Posted by Mohammed Meabed | Posted in Google | Posted on 11-03-2010

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The hype hasn’t even settled on Google Chrome’s release and already Mozilla is reeling under its influence. Google claims that Chrome is the fastest internet browser than anything currently available on the world wide web. Google Chrome is a browser that combines a minimal design with sophisticated technology to make the web faster, safer, and easier. As of now it supports almost 43 languages and it automatically detects your language. For now, Google Chrome seems to be the fastest internet browser in the online industry. In response to this Mozilla is gearing up with Firefox 3.1 which the company claims will be faster than anything Google can muster with Chrome.

In February 2008 Mozilla announced that they had reached 500 million downloads of Firefox, and 150 million active users.

Let’s see how many people switch to Google Chrome and how many stick to the usual Mozilla Firefox.

Try both the browsers you will easily make out the difference.

With the competition heating up between the two giants its the common internet users who can look forward to benefiting the most from this.

Google chrome is running v8, an open source javascript engine which is written in C++ whereas Mozilla will be using TraceMonkey, an evolution of Firefox’s SpiderMonkey JavaScript engine for Firefox 3.1

Performance wise Tracemonkey was found to be better than Chrome beta.

In Firefox if one tab crashes we can see its impact on other tabs but its not the same in case of Google Chrome. Google Chromes each tab is an independent process. If one tab crashes there won’t be any effect on the other tabs. Every tab is on its own due to which memory management becomes very easier, eradicates the reasons for memory seepage.

URL: http://host.co.in/forums/f37/google-chrome-vs-mozilla-firefox-826/

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